{"id":3260,"date":"2025-07-07T13:40:13","date_gmt":"2025-07-07T13:40:13","guid":{"rendered":"https:\/\/kristavirtanendesign.fi\/?page_id=3260"},"modified":"2026-02-24T08:45:52","modified_gmt":"2026-02-24T08:45:52","slug":"lucky-loser-upcycled-tennis-wear","status":"publish","type":"page","link":"https:\/\/kristavirtanendesign.fi\/index.php\/lucky-loser-upcycled-tennis-wear\/","title":{"rendered":"Lucky Loser -Upcycled tennis wear"},"content":{"rendered":"\t\t
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Photos: Toivo Molin, Models: Elina Tawast & Patric Eesalu<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Lucky Loser upcyled tennis collection<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Lucky Loser upcycled tennis collection. Coming on sale later this year. Inquiries to info@kristavirtanendesign.fi<\/h6>
Lucky Loser is a sustainable tennis collection made from discarded textiles. It was developed in collaboration with Lounais-Suomen J\u00e4tehuolto as part of a pilot project. The collection combines functional sportswear with circular design principles.<\/h6>
All garments are made from recycled materials, including polyester sports fabrics and sheer curtains. Old sportswear in different colors and sizes has been reused in versatile ways.<\/h6>
Lucky Loser offers an alternative to textile waste and incineration, bringing together design, circular economy, and sports culture and adding color to the courts.<\/h6>
This collection gives new life to discarded sportswear fabrics and sheer curtains. Made entirely from textile waste, it tackles the problem of sports textiles that would otherwise be burned.<\/h6>
We want to offer athletes ethical, alternative, more creative, and locally made products alongside major sportswear brands.<\/h6>
More information: https:\/\/poistotekstiili.lsjh.fi\/2024\/11\/29\/upcycling-pilotti-krista-virtanen-design\/<\/a><\/h6>
Partnering with Lucky Loser offers a visible and meaningful way to be part of a forward-thinking,circular sportswear concept. Collaboration formats can be tailored to align with your brand\u2019s strategic goals. Let\u00b4s make meaningfull thing together! Contact info@kristavirtanendesign.fi<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t
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LSJH X KRISTA VIRTANEN<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Photos: Toivo Molin, Models: Elina Tawast & Patric Eesalu Lucky Loser upcyled tennis collection Lucky Loser upcycled tennis collection. Coming on sale later this year. Inquiries to info@kristavirtanendesign.fi Lucky Loser is a sustainable tennis collection made from discarded textiles. It was developed in collaboration with Lounais-Suomen J\u00e4tehuolto as part of a pilot project. The collection…<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_kad_post_transparent":"","_kad_post_title":"hide","_kad_post_layout":"fullwidth","_kad_post_sidebar_id":"","_kad_post_content_style":"unboxed","_kad_post_vertical_padding":"hide","_kad_post_feature":"hide","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"class_list":["post-3260","page","type-page","status-publish","hentry"],"yoast_head":"\nLucky Loser -Upcycled tennis wear - Krista Virtanen Design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/kristavirtanendesign.fi\/index.php\/lucky-loser-upcycled-tennis-wear\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lucky Loser -Upcycled tennis wear - Krista Virtanen Design\" \/>\n<meta property=\"og:description\" content=\"Photos: Toivo Molin, Models: Elina Tawast & Patric Eesalu Lucky Loser upcyled tennis collection Lucky Loser upcycled tennis collection. 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