{"id":205,"date":"2022-09-22T06:51:49","date_gmt":"2022-09-22T06:51:49","guid":{"rendered":"https:\/\/kristavirtanendesign.fi\/?page_id=205"},"modified":"2026-01-08T08:50:41","modified_gmt":"2026-01-08T08:50:41","slug":"values","status":"publish","type":"page","link":"https:\/\/kristavirtanendesign.fi\/index.php\/values\/","title":{"rendered":"Values"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"205\" class=\"elementor elementor-205\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d1a4808 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d1a4808\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d85912b\" data-id=\"d85912b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bdf728d elementor-widget elementor-widget-heading\" data-id=\"bdf728d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Values<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51eddc6 elementor-widget elementor-widget-heading\" data-id=\"51eddc6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Values<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0878cfc elementor-widget elementor-widget-text-editor\" data-id=\"0878cfc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Values &#8211; Krista Virtanen Design. Welcome to Krista\u00b4s world. Handcrafted unique pieces made in Lapinlahti Helsinki.Krista Virtanen is a Finnish fashion and textile designer. She drives to find solutions to textile production and circular loop. Her clothes bring sustainable and ecological thinking through art. We want to bring art closer to the human body. Art and creativity should be fun. The goal is that you will have a garment that you fall in love with, it is your favorite and that is a reason why you want to keep it in your closet many years and repair it. VALUES &#8211; The brand combines art and fashion in a sustainable way. Sustainability is a big base for everything what we do. But Art and joy are in large part of the brand. works &#8211; Art and creativity should be fun. Transformation, change, transparency, and longevity in design. Art has been always close to Krista Virtanen \u2019s heart and she thinks that art belongs to everyone. and why it should be only something to put on the wall. works &#8211; Coming &#8211; Exhibition Fibers of the universe. Design\u2019s collection 2021 \u201cHaze from Food Waste\u201d explored new bio-based textile dyes in the clothing industry, utilizing by-products from the food industry. The collection was shown In <a href=\"https:\/\/21.koefashionshow.com\/\">KOE 21<\/a> fashion show AND Helsinki fashion week 2021. read more: As a designer, Krista focuses on the entire life cycle of textiles and how we could design products right from the start, taking into account the entire life cycle until the last day of use. she is trying to find solutions to design clothes that can change over the time and where from customer can find always something new. In June 2019 Krista Virtanen was in Italy and presented her first knit collection in the finals of the Feel The Yarn competition. She desires to change the fashion business in a better direction and knitwear could be one way to do it. Read more :<a href=\"https:\/\/www.suedwollegroup.com\/blog\/do-you-feel-the-yarn\/\">https:\/\/www.suedwollegroup.com\/blog\/do-you-feel-the-yarn\/<\/a> As a designer, Krista focuses on the entire life cycle of textiles and how we could design products right from the start, taking into account the entire life cycle until the last day of use. A part of the products in the collection have been dyed with new extracts from red and yellow onion peel. The extract is made by Natural Indigo Finland and it is a by-product of food production. Krista Virtanen wants to remind people to notice the beautiful things around us and how they affect our well-being. The purpose of the work is to open up and provoke a conversation on the topic: \u2018do we even think where the red color of our jacket comes from?\u2019The collection contains only mono materials (material that is 100% one material), which are much easier to recycle than mixed materials. She hasn\u00b4t used any accessories (such as zippers, buttons, etc). The sustainable aspect of the collection is an important, however without risking the visual integrity. If you\u2019re interested to collab or just need someone to make your dreams come true, don\u2019t hesitate to contact. @kristavirtanendesign. <a href=\"mailto:kristavirtanendesign@gmail.com\">kristavirtanendesign@gmail.com<\/a> Krista Virtanen. Coming &#8211; Exhibition Fibers of the universe<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2a1a8be elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2a1a8be\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-cba5309\" data-id=\"cba5309\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-910689c elementor-widget elementor-widget-spacer\" data-id=\"910689c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0fb421 elementor-widget elementor-widget-spacer\" data-id=\"d0fb421\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d65e129 elementor-widget elementor-widget-image\" data-id=\"d65e129\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"819\" src=\"https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2026\/01\/IMG_4188-1024x819.jpg\" class=\"attachment-large size-large wp-image-3649\" alt=\"\" srcset=\"https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2026\/01\/IMG_4188-1024x819.jpg 1024w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2026\/01\/IMG_4188-300x240.jpg 300w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2026\/01\/IMG_4188-768x615.jpg 768w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2026\/01\/IMG_4188-1536x1229.jpg 1536w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2026\/01\/IMG_4188-2048x1639.jpg 2048w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2026\/01\/IMG_4188-600x480.jpg 600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2122d0 elementor-widget elementor-widget-text-editor\" data-id=\"a2122d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>Photo: <a class=\"x1i10hfl xjbqb8w x1ejq31n x18oe1m7 x1sy0etr xstzfhl x972fbf x10w94by x1qhh985 x14e42zd x9f619 x1ypdohk xt0psk2 x3ct3a4 xdj266r x14z9mp xat24cr x1lziwak xexx8yu xyri2b x18d9i69 x1c1uobl x16tdsg8 x1hl2dhg xggy1nq x1a2a7pz notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/valeriadanilova.ph\/\">@valeriadanilova.ph<\/a><br \/>Model: <a class=\"x1i10hfl xjbqb8w x1ejq31n x18oe1m7 x1sy0etr xstzfhl x972fbf x10w94by x1qhh985 x14e42zd x9f619 x1ypdohk xt0psk2 x3ct3a4 xdj266r x14z9mp xat24cr x1lziwak xexx8yu xyri2b x18d9i69 x1c1uobl x16tdsg8 x1hl2dhg xggy1nq x1a2a7pz notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/iilonaemilia\/\">@iilonaemilia<\/a>\/\u00a0<a class=\"x1i10hfl xjbqb8w x1ejq31n x18oe1m7 x1sy0etr xstzfhl x972fbf x10w94by x1qhh985 x14e42zd x9f619 x1ypdohk xt0psk2 x3ct3a4 xdj266r x14z9mp xat24cr x1lziwak xexx8yu xyri2b x18d9i69 x1c1uobl x16tdsg8 x1hl2dhg xggy1nq x1a2a7pz notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/brandmgmt\/\">@brandmgmt<\/a><br \/>Muah:\u00a0<a class=\"x1i10hfl xjbqb8w x1ejq31n x18oe1m7 x1sy0etr xstzfhl x972fbf x10w94by x1qhh985 x14e42zd x9f619 x1ypdohk xt0psk2 x3ct3a4 xdj266r x14z9mp xat24cr x1lziwak xexx8yu xyri2b x18d9i69 x1c1uobl x16tdsg8 x1hl2dhg xggy1nq x1a2a7pz notranslate _a6hd\" tabindex=\"0\" role=\"link\" href=\"https:\/\/www.instagram.com\/mariabouchtmakeup\/\">@mariabouchtmakeup<\/a><\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-440ad0e\" data-id=\"440ad0e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1fb5da9 elementor-widget elementor-widget-spacer\" data-id=\"1fb5da9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-59a923b elementor-widget elementor-widget-spacer\" data-id=\"59a923b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7cb5d1d elementor-widget elementor-widget-heading\" data-id=\"7cb5d1d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">Krista combines art and fashion in a sustainable way.<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-56b2a47 elementor-widget elementor-widget-text-editor\" data-id=\"56b2a47\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>Krista Virtanen Design is an art- and research-driven fashion brand grounded in sustainability, material experimentation, and creative freedom.<\/h6><h6>Sustainability is the foundation of everything we do, but <strong data-start=\"452\" data-end=\"467\">art and joy<\/strong> are equally important. Art and creativity should be fun, playful, and emotionally engaging.<\/h6><h6>The brand is guided by <strong data-start=\"584\" data-end=\"662\">transformation, change, transparency, circularity, and longevity in design<\/strong>. Art has always been close to Krista\u2019s heart, and she believes art belongs to everyone. Clothing can be both <strong data-start=\"772\" data-end=\"799\">functional and artistic<\/strong> \u2014 something you can wear in everyday life or place on the wall as an artwork.<\/h6><h6>Krista\u2019s work explores <strong data-start=\"902\" data-end=\"973\">future biomaterials, regenerative design, and feminist perspectives<\/strong> through hands-on, material-driven processes. One example of this practice is her graduating collection <strong data-start=\"1077\" data-end=\"1092\">Grey Market<\/strong>, which transformed experimental biomaterials into wearable forms.<\/h6><h6>Krista Virtanen Design\u2019s 2021 collection <strong data-start=\"1201\" data-end=\"1227\">\u201cHaze from Food Waste\u201d<\/strong> explored new bio-based textile dyes made from by-products of the food industry.\u00a0<\/h6><h6 data-start=\"1419\" data-end=\"1707\">As a designer, Krista focuses on the <strong data-start=\"1456\" data-end=\"1488\">entire lifecycle of textiles<\/strong>, designing garments from the very beginning with their full lifespan in mind \u2014 until their last day of use. She seeks solutions for clothing that can change over time and offer the wearer something new again and again.<\/h6><h6 data-start=\"1709\" data-end=\"1830\">In June 2019, Krista presented her first knitwear collection in the finals of the <strong data-start=\"1791\" data-end=\"1808\">Feel The Yarn<\/strong> competition in Italy.<\/h6><h6 data-start=\"1832\" data-end=\"1962\">If you\u2019re interested in a collaboration \u2014 or need someone to help turn ideas into reality, don\u2019t hesitate to get in touch.<\/h6><h6 data-start=\"1964\" data-end=\"1989\"><strong data-start=\"1964\" data-end=\"1989\">@kristavirtanendesign<\/strong><\/h6><h6>Email: <strong>info@kristavirtanendesign.fi<\/strong><\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-65bbbad elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"65bbbad\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-49e392e\" data-id=\"49e392e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-08ee69f elementor-widget elementor-widget-spacer\" data-id=\"08ee69f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-820e357 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"820e357\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-6466f2e\" data-id=\"6466f2e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af1714f elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"af1714f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/kristavirtanendesign.fi\/index.php\/contact-and-book-appointment\/\" tabindex=\"-1\"><img decoding=\"async\" width=\"427\" height=\"640\" src=\"https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2024\/11\/BrightPlus_X8A8973-Medium.jpeg\" class=\"attachment-large size-large wp-image-3015\" alt=\"\" srcset=\"https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2024\/11\/BrightPlus_X8A8973-Medium.jpeg 427w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2024\/11\/BrightPlus_X8A8973-Medium-200x300.jpeg 200w\" sizes=\"(max-width: 427px) 100vw, 427px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h6 class=\"elementor-image-box-title\"><a href=\"https:\/\/kristavirtanendesign.fi\/index.php\/contact-and-book-appointment\/\">Enquires<\/a><\/h6><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-35b5db4\" data-id=\"35b5db4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c66ee30 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"c66ee30\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/kristavirtanendesign.fi\/\" tabindex=\"-1\"><img decoding=\"async\" width=\"720\" height=\"1080\" src=\"https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2023\/01\/bagge.jpg\" class=\"attachment-full size-full wp-image-2070\" alt=\"\" srcset=\"https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2023\/01\/bagge.jpg 720w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2023\/01\/bagge-200x300.jpg 200w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2023\/01\/bagge-683x1024.jpg 683w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2023\/01\/bagge-600x900.jpg 600w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/kristavirtanendesign.fi\/\">Krista Virtanen Design <\/a><\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-2b60f37\" data-id=\"2b60f37\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-244d83f elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"244d83f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/kristavirtanendesign.fi\/index.php\/press\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"1358\" height=\"2048\" src=\"https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2025\/07\/Krista-Virtanen-by-Sofia-Kullianu_location-Aalto-ice-tank-1-1358x2048-1.jpg\" class=\"attachment-full size-full wp-image-3325\" alt=\"\" srcset=\"https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2025\/07\/Krista-Virtanen-by-Sofia-Kullianu_location-Aalto-ice-tank-1-1358x2048-1.jpg 1358w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2025\/07\/Krista-Virtanen-by-Sofia-Kullianu_location-Aalto-ice-tank-1-1358x2048-1-199x300.jpg 199w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2025\/07\/Krista-Virtanen-by-Sofia-Kullianu_location-Aalto-ice-tank-1-1358x2048-1-679x1024.jpg 679w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2025\/07\/Krista-Virtanen-by-Sofia-Kullianu_location-Aalto-ice-tank-1-1358x2048-1-768x1158.jpg 768w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2025\/07\/Krista-Virtanen-by-Sofia-Kullianu_location-Aalto-ice-tank-1-1358x2048-1-1019x1536.jpg 1019w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2025\/07\/Krista-Virtanen-by-Sofia-Kullianu_location-Aalto-ice-tank-1-1358x2048-1-600x905.jpg 600w\" sizes=\"(max-width: 1358px) 100vw, 1358px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/kristavirtanendesign.fi\/index.php\/press\/\">Press<\/a><\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-53dfe93\" data-id=\"53dfe93\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af75391 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"af75391\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><a href=\"https:\/\/kristavirtanendesign.fi\/index.php\/works\/\" tabindex=\"-1\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"1080\" src=\"https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2023\/01\/MRKY2694-scaled-e1673952858323.jpg\" class=\"attachment-full size-full wp-image-910\" alt=\"\" srcset=\"https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2023\/01\/MRKY2694-scaled-e1673952858323.jpg 720w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2023\/01\/MRKY2694-scaled-e1673952858323-600x900.jpg 600w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2023\/01\/MRKY2694-scaled-e1673952858323-200x300.jpg 200w, https:\/\/kristavirtanendesign.fi\/wp-content\/uploads\/2023\/01\/MRKY2694-scaled-e1673952858323-683x1024.jpg 683w\" sizes=\"(max-width: 720px) 100vw, 720px\" \/><\/a><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\"><a href=\"https:\/\/kristavirtanendesign.fi\/index.php\/works\/\">Works<\/a><\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Values Values Values &#8211; Krista Virtanen Design. Welcome to Krista\u00b4s world. Handcrafted unique pieces made in Lapinlahti Helsinki.Krista Virtanen is a Finnish fashion and textile designer. She drives to find solutions to textile production and circular loop. Her clothes bring sustainable and ecological thinking through art. We want to bring art closer to the human&#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":4,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_kad_post_transparent":"","_kad_post_title":"hide","_kad_post_layout":"fullwidth","_kad_post_sidebar_id":"","_kad_post_content_style":"unboxed","_kad_post_vertical_padding":"hide","_kad_post_feature":"hide","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"class_list":["post-205","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Values - Krista Virtanen Design<\/title>\n<meta name=\"description\" content=\"Values - Sustainability is a big base for everything we do. 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